Sales
You’re Not Done Yet: Eight Strengtheners For Your Sales Copy
Writing sales copy for a new or to-be-relaunched product takes a lot of energy and concentration. When you finish that first draft, take a rest. Then go back to what you’ve written with this sales copy checklist, which outlines the eight most frequent corrections and improvements I make on copy given to me by clients […]
Laying Down the Framework Before You Write Your sales letter
Before you jump into that comfortable office chair with an extra-large coffee and begin typing up the perfect sales letter, you need to take a big step backwards. There are two extremely important things that need to be done before you can even begin to write a sales letter. • First and foremost, you need […]